Fresh, Pure, NaturalMessage from the CEO

Art Hesje
President and CEO

Fytokem Products Inc. was founded with the objective of commercializing the phytochemical agents (plant-based extracts, chemicals and bio-active molecules) found in plants native to, or naturalized in, the Canadian prairies.

The company's strategy is to leverage its core technologies through strategic partnerships and business associations to deliver Function-Certified™ products. Currently, the Company is developing products for four very large market segments: Personal Care, Nutraceuticals, Pharmaceuticals and Bio-Industrials.

Fytokem's market entry point has been through the personal care industry, allowing the Company to generate revenue and confirm product demand and efficacy while continuing to further develop these products for the nutraceutical and pharmaceutical markets. This approach in product and market development is quite rare. I encourage you to read further about this in the Partnerships section.

Market trends have never been more suited to Fytokem's product offerings. Firstly, the move away from synthetic and animal based substances toward plant based ingredients has been apparent for some time. Secondly, the aging baby boomer population has caused the demand for anti-aging related products to skyrocket. Thirdly, the consumer demand for products with scientifically proven functions and strong scientific backing is quite a new and growing trend. Fytokem's Function-Certified™ products meet this growing demand head-on.

I encourage you to visit our website on a regular basis for information and updates as to how we are “Building on the Science of Nature”.

Art Hesje
President and CEO

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